In 2013, we invested considerable time and resources into revamping our website and improving our logistics. As always, our goal was to better your experience with our company. Our efforts became a true lesson in how changes don’t always come as immediately as planned – but we’re better off for having taken risks and broken new ground.
Last year had its bumpy moments, such as a much increased interest in our products resulting in lower stock levels during the holidays. If this impacted you, we’re sorry. Please don’t hesitate to email me to let me know if there is anything we could have done – or still can do – better.
After just over three years in business, we’re still in the early stages of learning. How can we build a company that delivers a new kind of value to you, our customer? How can we provide a different shopping experience in ways that haven’t been explored before?
Our goals are clear: We want to offer you well-made, honest and interesting products. And we want you to be able to purchase them in the most convenient way possible.
As our customer, you are among a fast growing group who prefer “more of what matters” over just “more.” You make conscious decisions about which products you buy. In 2014, we’re as committed as ever to making our website an inspiring place to discover unique finds – from great products to how-to articles.
We hope that you are as optimistic as us about this new year.
Wishing you all the best in 2014!
Sebastian & Team
Forests cover about 30% of the world. They provide a home to our animal co-habitants
Dear Earth, six years ago, I launched Kaufmann Mercantile when a flimsy plastic